Netflix follows the pirates to decide which shows to pick up

In a separate interview with Tweakers, Netflix CEO Reed Hastings said the company is trying to position itself as an alternative to piracy sites that he said actually creates demand for his company's pay service.
"Certainly there's some torrenting that goes on, and that's true around the world, but some of that just creates the demand," said Hastings, who believes ease-of-use will help convert illegal downloaders. "Netflix is so much easier than torrenting. You don't have to deal with files, you don't have to download them and move them around. You just click and watch."
Hastings claimed in an interview in May that usage of the popular file-sharing protocol BitTorrent in Canada has declined significant since the streaming service's launch in that country three years ago.