"Marvel’s vice president of sales has blamed declining comic-book sales on the studio’s efforts to increase diversity and female characters, saying that readers ‘were turning their noses up’ at diversity and ‘didn’t want female characters out there’.
Over recent years, Marvel has made efforts to include more diverse and more female characters, introducing new iterations of fan favourites including a female Thor; Riri Williams, a black teenager who took over the Iron Man storyline as Ironheart; Miles Morales, a biracial Spider-Man and Kamala Khan, a Muslim teenage girl who is the current Ms Marvel."
(Via.). Marvel executive says emphasis on diversity may have alienated readers | Books | The Guardian:
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